August 22, 2017 | Win on Wall Street Facebook stock is soaring this year. The stock has increased over 40% this year alone.They have figured out how to make money through the powerful platform of ad spend and marketing.It is cheaper to market your service on FB than Google. Plus you can target your audience based on hobbies,location, demographics, FB Pages they like, and even products they use. The company now has a market cap just north of$490Billion. We see that going up in the years to come. Maybe it is time for them to offer dividends to its share holders?